Plot twist! AI Is Now Hiring Humans.

So, an AI company, or even better The AI company "Open AI", just posted a job opening for a Content Strategist.

Let that sink in.

The robots aren’t here to snatch our pens or pixel brushes after all. They’re actually… hiring us? Plot twist.

This is the part where everyone expects me to whisper “see, humans still matter.” But in my mind AI was never the enemy. It’s not here to replace us. It’s here to be that over-caffeinated colleague who works lightning fast but still needs someone with a vision to steer the ship.

In other words, AI is the colleague that never sleeps while we’re the ones who actually know what the client meant by “make it pop.”

For me, this moment is a chef’s kiss. Because I’m officially rolling out my Branding Strategy service alongside my Branding Design work.

• Strategy gives brands meaning.

• Design makes that meaning visible.

• AI helps me explore ideas faster and deliver them with impact.

The future isn’t AI vs humans. It’s AI plus humans. Creativity plus technology. Wit plus horsepower. And that combo? Oh, it's hot.

So here’s my take. AI isn’t a threat. It’s the colleague who fuels our creativity and helps us deliver magic. The trick is knowing how to dance with it, not fight it. And OpenAI’s job posting proves they get this too.

What about you? Are you ready to treat AI like a partner in crime rather than a rival?